YThe speech analytics service Calltracking.ru listens to calls from managers and clients, evaluates the quality of leads and the work of the call center. With the help of reports, businesses understand which advertising brings target leads, as well as where sales are falling through.
What does speech analytics give to business?
The problem with most companies is that they evaluate advertising by the number of leads, not by quality. Marketers count both target and non-target leads that came from advertising. This results in distort statistics and incorrect conclusions.With speech analytics you see precise data about your advertising, which helps:
Increase sales of each residential complex
Optimize advertising costs
Ruce cost per lead
Identify the pain points and nes of the target audience
Bring customers back into the sales funnel
Sales Managers Assessment
Evaluation of the client’s communication skills. The report shows which managers follow the rules of communication with the client: greet, introduc themselves, clarifi the name, etc.
Sample report “Assessment of communication skills of managers”
Sample report “Assessment of communication skills of managers”
Client interest. Accurate definition of the nes of the target audience for the best offer. Call assessment by any given tags.
Sample Report “Customer Interest”
Sample Report “Customer Interest”
With the client’s interests report, the developer can:
Distribute leads by housing estate, GEO, mortgage, additional products and services
Set your campaign budget correctly bas on your target leads
Increase lead to sale conversion, improve ROI and ruce customer acquisition cost
Purpose of purchase. See what request the client is calling with. Calls are divid into groups depending on the purpose of each client.
Sample of the “Purchase Purpose” report
Sample of the “Purchase Purpose” report
Quality of call processing by tag groups. Evaluation of the quality and quantity of call processing by sales managers.
Sample report “Call Processing Quality”
Sample report “Call Processing Quality”
From experience, we know that not all managers sell the same products equally well . Therefore, using the service, we measure the conversion of each manager by product and distribute the call to the seller who has more conversions for this product.
For example, we know that Oleg Polyakov is the best sales manager for residential complex No. 1, so we will ristribute most of the calls for this residential complex to him:
Tags in real estate
With the help of specifi tags, the manager will receive ready-made reports for each manager and will not waste time listening to calls , and will also receive notifications about problems and complaints at the moment. Example of a report on general indicators for the sales department:
Overall performance of the sales department
Overall performance of the sales department
Traffic Sites Assessment
We evaluate calls from any traffic platforms:
How speech analytics works
Greece phone number data is essential for various functions including communication, marketing and customer service. Phone numbers greece phone number data in Greece serve multiple purposes across different sectors. Emphasis on data privacy, spam control and mobile number portability ensures a competitive and user-friendly telecommunications environment in Greece.
Tagging calls
We instantly transfer to web analytics and bidders
We help manage bids and advertising
Increasing sales without increasing the budget
Rucing the cost of a lead
How to Ruce Lead Cost and Control the Sales Department. FSK Experience
We were fac with the task of understanding whatsapp Number Digital Library which advertising sources bring the largest number of target calls and optimizing the budget from unprofitable sites . Therefore, to begin with, we listen to calls to evaluate target traffic and control sales managers.
Work on the project was divid into 2 stages:
Target Traffic Assessment
The tags “target” and “non-target” allow us to evaluate the effectiveness and quality of advertising . Over the year, the number of target calls phone number list from advertising from clients who want to buy an apartment within 6 months has increas.
Tags: purpose of call
Tags: purpose of call
During this period, the target audience show increas interest in the availability of a storage room and parking space in the desir Residential Complex.
Manager control
Tags: call summary
Tags: call summary
In the reporting year, 30% of all calls end with the result “Plans a meeting.” Next year – 37% .
3% of calls remain unanswer by the operator, so we add the tag “Manager is busy” to evaluate the number of miss calls for each manager. This allow us to identify growth points for the sales department and adjust the strategy for motivating managers.
Results
Increas the number of target calls by 7%.
We understood what information the target audience was interest in and what percentage of calls result in a deal.
Supervis sales managers.
Increas customer loyalty and employee motivation.
What is call analysis us for?
The cost of a lead in real estate is one of the most expensive, so control of managers and each source of advertising is a must . A target lead from advertising for. Developers costs 9,000 – 12,000 rubles, and speech analytics costs less than 1% of the lead (2.5-15 rubles per call) and with its help you can:
